Marketing
epub |eng | 2012-09-03 | Author:Dimitri Maex [Maex, Dimitri]

And nothing much has changed over the last thirty years. Most marketers just pick one of the fifteen methods listed above, with the research showing—and my own experience confirms this—that ...
( Category: Research March 25,2014 )
epub, pdf |eng | 2010-03-14 | Author:Brant Cooper & Patrick Vlaskovits [Cooper, Brant & Vlaskovits, Patrick]

Third, posit a final MVP As defined above, an MVP is "a product with the fewest number of features needed to achieve a specific objective, for which users are willing ...
( Category: Marketing March 25,2014 )
epub, mobi |eng | 2013-02-17 | Author:Phil Barden

Incremental innovations with huge impact In marketing, we are constantly searching for possibilities to gain a competitive edge over the competition by developing new products and new product features and ...
( Category: Research March 25,2014 )
epub, mobi, azw3 | | 2006-11-01 | Author:Gladwell, Malcolm [GLADWELL, MALCOLM]

4. In chapter 2, when I was discussing what made someone like Mark Alpert so important in word of mouth epidemics, I talked about two seemingly counterintuitive aspects of persuasion. ...
( Category: Consumer Behavior March 25,2014 )
mobi |eng | 2009-10-28 | Author:Benioff, Marc & Adler, Carlye [Benioff, Marc]

There are new rules in business today. Users have more power than ever. That is not something you should fear. Successfully scaling a product and growing a company are much ...
( Category: E-Commerce March 25,2014 )
epub |eng | 2010-12-17 | Author:Joe Vitale & Gitomer, Jeffrey [Vitale, Joe & Gitomer, Jeffrey]

Network Online with Only E-mail P.T. Barnum loved technology. He was one of the first people to have a burglar alarm system in his mansion. He was also one of ...
( Category: Marketing March 25,2014 )
epub, mobi |eng | 2014-02-03 | Author:Jiwa, Bernadette [Jiwa, Bernadette]

THE P THAT MARKETING FORGOT So, if we wanted to sell anything in the last half-century, the four Ps of the Marketing Mix were there to guide us. It was ...
( Category: Marketing March 25,2014 )
mobi |eng | 2011-04-30 | Author:Kennedy, Dan S. [Kennedy, Dan S.]

Chapter 28 Other Sources of Joint Venture Partners I’VE FOCUSED A LOT OF ATTENTION ON OTHER INFO-MARKETERS as joint venture partners. However, there are a lot of other potential partners. ...
( Category: Marketing March 24,2014 )